In an industry that’s as unpredictable as it is competitive, Rhyma is proving that talent, consistency, and connection are the real currency.
Born in Nigeria and now proudly based in South Africa, Rhyma has carved a unique lane for himself in the Afro-fusion world. His sound blends Afro-pop, commercial house, hip-hop, and soulful storytelling — but it’s his mindset that truly sets him apart.
Where others wait for opportunities, Rhyma creates them.
From his early days performing in an a cappella group to building a solo career from the ground up, Rhyma’s story is a masterclass in determination and bold networking. He doesn’t just believe in talent — he believes in showing up, shaking hands, and sharing energy.
“If you put yourself out there,” he says, “you’ll find the person — or people — meant to be in your life. They’ll find their way to you for a reason.”
It’s this belief that’s fueled his collaborations with artists like Nokwazi, Mjay Jakalaz, and Chukason Don. Whether it’s a studio session, a gig, or simply showing up in support of other creatives, Rhyma knows that relationships are everything. And it’s paying off — with tracks like Jabula, WOZA, and Devil in Agbada, he’s gaining serious momentum.
But behind the music is a deeper mission: to inspire other creatives to trust the process, believe in the power of community, and keep knocking on doors — because eventually, one will open.
Listen to the full conversation with Rhyma on the latest podcast episode: